Talent. Market. Value. Three levers that compound.

It affects the two moments that decide it: the site visit, and the first ninety days. Both are environmental experiences before they are organisational ones.

It is measured on turnover cost, time-to-fill and time-to-productivity rather than on construction cost. For most mid-sized manufacturers the comparison that matters is three years of replacement cost against the one-off cost of the intervention.

Pay gets candidates to the interview. The environment is what they compare when two offers are within 5% of each other — which, in a shortage, they usually are.

Yes, and most do. The visitor route is designed around what can be shown; sensitive areas stay outside it. Designing that separation in advance is the entire point.

Usually it replaces about half of the calendar, and changes what the remaining half is for: fairs become the place you meet buyers, the factory becomes the place you convert them.

A controlled visitor route, sightlines that do not interfere with operations, a reception and hospitality area, and the connectivity to film and stream.

The higher rent and capital value commanded by certified, energy-efficient industrial buildings compared with uncertified equivalents: currently 6–9% on rents and 14–16% on capital value. Source: CBRE Research

A building whose energy performance is far enough below the market that it faces a structural valuation markdown and a shrinking buyer pool — currently 15–35% in several European markets. Source: MSCI Real Assets

Directly, probably not: since March 2026 the threshold is 1,000 employees and €450M turnover. Indirectly, almost certainly yes, through the reporting obligations of your largest customers.